Local SEO is meant to enhance the search visibility for businesses with a physical or geographical location. All businesses that transact with their customers face-face, such as restaurants, should invest in local SEO to make them more visible to their prospects and customers. This will help potential prospects to discover your business based on your location. With local SEO, you will manage online ratings, reviews, social media engagements, and more.
Any local business that intends to remain relevant and competitive should embrace local SEO. Over 80% of customers use search to find local information, which can disadvantage businesses that are yet to optimize for local search. This means a company could be missing 8 out of 10 of its potential customers. In short, local SEO is the cornerstone to the success of your local business.
For more information on building a strong online presence, contact Southtown Designs